An email to VC's: how to make an eye-catching pitch explained

Anyone raising money at the moment... When you write to investors focus on 5 or 6 killer bullet points, like the examples below.

Keep your email short and to the point:

– Personal intro.
– Why them?
– 1-line value prop.
– Why you? (5 or 6 bullets.)
– Ask.
– Call-to-action.
– Thank you.

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